3 ms·
To be fair, the confusion between media and tech has existed for as long as Yahoo has. Marisa didn't bring that with her. IMO her job was just to stop the bleed
by exelius 10y ago
To be fair, the confusion between media and tech has existed for as long as Yahoo has. Marisa didn't bring that with her. IMO her job was just to stop the bleeding to allow Yahoo to divest Alibaba and sell off the rest of the company. Without Marissa, Yahoo is a flaming dumpster fire a la Sun -- where the value of the company was in patents alone. She allowed the company to retain some effective talent and keep the lights on until they could find a viable exit -- definitely a win for the Yahoo shareholders.
And realistically, what options did Yahoo have? They didn't have the cash flows to aggressively invest in content to become a media company and they didn't have the cash reserves or engineering talent to aggressively invest in R&D to become a tech company. What vision should Yahoo have invested in? I'm not really sure they had any good options; so she rolled the dice with her best ones and lost. Can't fault her for that IMO.