Being able to get a follow up on those donations will help a lot driving donations in the future. Being able to get a followup and really know what your money i

Being able to get a follow up on those donations will help a lot driving donations in the future. Being able to get a followup and really know what your money is used for, and get confirmed that your money has actually contributed to something significant is incredibly valuable and not enough organizations do it. That's what helped a lot charity:water, which not only promised to use 100% of the fund to build actual wells in africa, it would tell you exactly which well would get built with your money, where, and then send you a picture of the well. That's great to see that the whole ice bucket challenge actually helped the cause.