This would be analogous if the Mac was named the Apple Alto and looked like almost exactly like the Xerox Alto and even cloned the marketing materials and prese

This would be analogous if the Mac was named the Apple Alto and looked like almost exactly like the Xerox Alto and even cloned the marketing materials and presentation templates that Xerox used, if Xerox had ever made the effort to come up with distinctive marketing for their computers (which they didn't, but that's the bar for "this situation is like that situation").