It is more of a bait and switch more than a click bait type title. The titles for 99PI are done in a way where your expectations are set up one way, with all t

It is more of a bait and switch more than a click bait type title. The titles for 99PI are done in a way where your expectations are set up one way, with all the baggage the title implies, and they then turn it around on you. I feel like when they do it well, like the Reefer Madness episode, it expands your understanding of the world. One, by expanding your understanding of what a Reefer is, but it also expands upon a topic that you probably had no interest in so that you now will understand the madness that concerns reefers.