4 ms·
There's a lot of terrific advice in this article. One of the things it mentions is among the most common, most easily addressed issues that I've seen in demo da
by lpolovets 10y ago
There's a lot of terrific advice in this article. One of the things it mentions is among the most common, most easily addressed issues that I've seen in demo day pitches:
> Investors are simply trying to manage the flow of information and, more than anything else, figure out who they can ignore and who they’d like to meet. Therefore, your goal should be to intrigue your listeners enough that they will want to meet you and learn more.
The goal of a demo day pitch is not to tell the audience everything they need to know in order to make an investment decision, it's to pique people's interest enough for them to try to connect with you after the pitch. To use a movie analogy, a 3-minute demo day pitch should be more like a movie trailer than like a 15-minute clip that you sped up by 5x by talking faster. Movie trailers don't summarize the whole plot; they feature a few highlights that make you want to see the full movie.
An additional piece of advice, especially for pitching at more mature demo days (like YC's): as the participants get better and better at following an effective pitch template ("here's what we do, here's why it's a big problem, and here's a hockey stick chart..."), it becomes critical to really distinguish yourself in some way. 50% monthly growth is amazing, but it's easy for investors to lose track of that when 30 of the other 100 companies in the batch also advertise 50% monthly growth. Ideally, there's something in your pitch that is not present in anyone else's pitch. There's no formula for what that might be, but it could be very strong founders, particularly good traction, amazing customer engagement/happiness, a very memorable and deep insight about a market that the audience can empathize with, and so on.