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Facebook buying WhatsApp could also be seen as a defensive purchase (i.e. prevent Google or MS from buying up the users).
by cdmckay 10y ago
Facebook buying WhatsApp could also be seen as a defensive purchase (i.e. prevent Google or MS from buying up the users).
- mywittyname 10y agoFacebook realizes that it's smarter to be a communication company rather than a communication platform. Brand management is a key to P&G's success, and Facebook is smart to emulate this in the tech. sector.