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A lot of highly visible brands use a lot of growth hacking in games, and in my experience this is true with brands that are sub-licensed to small studios. Final
by pandemona6 10y ago
A lot of highly visible brands use a lot of growth hacking in games, and in my experience this is true with brands that are sub-licensed to small studios. Final Fantasy RecordKeeper, Star Trek Timelines, The Walking Dead Road to survival...they all send push notifs many times a day, have frustrating stamina/fatigue mechanics, etc. They are also all very similar to each other in terms of game mechanics.
Pokemon Go manages to surpass them all without the same kind of growth hacks because of brand, yes, but also because it's a unique and compelling experience for the mainstream.
Anyway we are literally saying the same thing :)