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Or just provide better targeted advertising... On Facebook you can advertise to people based on demographics, interests, behavior, etc. On Reddit you can't eve

Or just provide better targeted advertising... On Facebook you can advertise to people based on demographics, interests, behavior, etc. On Reddit you can't even place an add on a specific subreddit if it's not one of the big ones.

erichocean 10y ago
> On Reddit you can't even place an add on a specific subreddit if it's not one of the big ones. Would someone please confirm this? If true, wow.
- teej 10y ago
  I just tried to place an ad for /r/pics and /r/gaming and had no problem getting to "pending ad approval" EDIT: I'm an idiot.
  - omni 10y ago
    Those are huge subreddits, both around 12MM subscribers.
  - wutbrodo 10y ago
    > if it's not one of the big ones I'm pretty sure r/pics and r/gaming are two of the biggest subreddits out there.
  - slouch 10y ago
    those are big ones
- marcell 10y ago
  This is incorrect. I have placed ads on /r/postmates, which is a small subreddit. You can't target some of the really tiny ones because they lack volume. I think it also "remembers" which subreddits you've visits, and also uses that to target. That said their ad targeting system is quite bad in other ways.
- Scorpiion 10y ago
  Hi, I have ads running on three subreddits right now, the smallest one has only 1,460 readers. Considering the CTR (click-through rate) I guess putting ads on subreddits smaller than that might not be worth it, even if that ad has been live for over a week it's still at less than 400 impressions/views. As a reference, I have an ad on the /r/programming/ as well with 678,120 readers, that one has 113,613 impressions/views during the same time period.