If you haven't read predictable revenue take a look at that. It'll help you develop a cadence of outreach touches to warm prospects through the process. One of

If you haven't read predictable revenue take a look at that. It'll help you develop a cadence of outreach touches to warm prospects through the process. One of my favorite tips he recommends is the "referral down". 1. Connect with leader of organization on Linkedin. 2. Wait 3 days. 3. Send one line email to leader of organization politely requesting a referral down to the decision maker and stakeholder you'd like to speak with. 4. Have initial qualifying conversation with stakeholder. This leads to a much higher connect rate than just calling in cold.