General outline: To achieve X, we are looking for Y and thought you might be in a position to help us out with that. X = A goal you are working on achieving. I

General outline: To achieve X, we are looking for Y and thought you might be in a position to help us out with that. X = A goal you are working on achieving. It should follow naturally from the description of your business. Example: We are looking to demo our product to attendees at SXSW next year, like Twitter did originally. Y = What you are asking for (investment, introduction, etc.). Should be obviously beneficial towards achieving X. Example: Who should we be talking to at SXSW to make that happen? We've already spoken to…