I agree. If you genuinely feel that your product is worth the $80/month and that your customer will feel the same way, why not send them a reminder a few days b

I agree. If you genuinely feel that your product is worth the $80/month and that your customer will feel the same way, why not send them a reminder a few days before the trial stops to let them know? Maybe give them a freebie if they continue the membership. I used to have a subscription to a UK magazine where apparently automatic subscriptions are not legal, so they have to sell you the magazine again, every year. I thought this was great, as opposed to the situation in the Netherlands where you have to cancel at the right time, or else you are stuck with another year. (There are laws in progress to change this, so clearly many people are annoyed by it)