I enjoyed this article and because I know David reads this I wanted to suggest the book "Human Action" by Ludwig von Mises. It seems like his discussion of prof

I enjoyed this article and because I know David reads this I wanted to suggest the book "Human Action" by Ludwig von Mises. It seems like his discussion of profits in that book might be pretty interesting with your line of thought. I saw in an interview that John Mackey of Whole Foods got a lot out of reading it for what's that worth. http://en.wikipedia.org/wiki/Human_Action http://en.wikipedia.org/wiki/Human_Action