I applaud you for the humility you exhibit in asking this question, as it seems like you are an extremely sharp individual and capable to be your own engineer.

I applaud you for the humility you exhibit in asking this question, as it seems like you are an extremely sharp individual and capable to be your own engineer. You need to be creative: Don't take this the wrong way, but you need to hustle and get creative with the skills you do have. You need to think like an entrepreneur, take ownership of your situation, and act pragmatically as a "ceo" would. Right now, you are the ceo of your idea. I'll issue you a challenge that might serves the dual purposes of giving you a concrete next step / goal to aim at.. and (hopefully) provides value in moving your idea forward - and that doesn't require coding. First, There are numerous lean startup-y approaches to vetting your ideas iteratively and sans-coding. See Steve Blank on google. Or Business Model Canvas. Or Lean Startup. And many others.... Second, once that is done, or in parallel to it, or if you know there is a market: Do as much as you can in building and testing the core concepts without actually coding it. From wordpress to scanning in a sketch + hotspots, to using MailChimp, to Google Docs as backend, to Powerpoint... and many others.... there is a LOT you can do without writing a line of code. If you read about many entrepreneurs, they start off that way. Numerous examples out there... I'd apportion your time learning what those tools are (e.g. what you can do with mailchimp in building a community). Once you sense things are clicking in terms of market demand (however small) and product hypothesis direction, you will have no trouble attracting the resources you need (human and financial). Bootstrap. Of course, in parallel, if you do have a desire to continue to learn programming, then you can continue to do that.