This is exactly what I was thinking as I read the article. Pokemon Go is one of the worst possible examples for this problem. It could even be the app that take

This is exactly what I was thinking as I read the article. Pokemon Go is one of the worst possible examples for this problem. It could even be the app that takes AR mainstream; not just the AR view but the concept of using your local neighborhood as an app-enhanced playground. We've had things like Foursquare already, but it never inspired the same kind of joy of discovery as Pokemon Go. If businesses are smart, they'll capitalize on the trend and make more apps that encourage people to go play outside. That makes people thirsty and hungry for local refreshments and might even inspire conversations about opportunities around town which they might not otherwise have explored.