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I saw Bloomberg doing this quite a while back so it is growing not shrinking. If it is auto-play, the content doesn't actually exist for the consumer, it is the
by AJ007 10y ago
I saw Bloomberg doing this quite a while back so it is growing not shrinking. If it is auto-play, the content doesn't actually exist for the consumer, it is there to tell the advertiser they are buying an ad for content.
It is like a more advanced version of old school blackhat SEO scripts which would scrape content and then mash it up so it would appear original and unique to Google. In some cases these publishers may not even have real humans watching those ads.
- CPLX 10y agoYup, you nailed it. It's robots making "content" for other robots to "watch" in order for yet more robots to auto-magically-bid on ads to show that second set of robots so the people who own the first set of robots can make a little bit of money.
- r00fus 10y agoThe future of our finance (as predicted by Charlie Stross): by robots, of robots, for robots. If it reads like the "America InAction" definition of Corporate Robotocracy, feel good that it's least a more likely dystopian future than nuclear holocaust.
- visarga 10y agoThis is strangely similar to generative adversarial training in neural nets. They are composed of a generator and a discriminator. The generator has the purpose to generate examples that fool the discriminator and vice-versa. They improve together, iteratively. It's a smart approach but has stability problems in training, because both the generator and the discriminator have to be balanced. Maybe they could try to apply this kind of technique to improve their auto-generated articles to the point where they can't be distinguished from those created by humans, and at the same time, fool the FB bots which filter the feeds.