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A friend and I have been running WeScreenplay (https://www.wescreenplay.com https://www.wescreenplay.com), a very niche service for screenwriters, for about 2.5
by sblawrie 10y ago
A friend and I have been running WeScreenplay (https://www.wescreenplay.com https://www.wescreenplay.com), a very niche service for screenwriters, for about 2.5 years now. I recently separated the backend platform that manages and coordinates everything and spun it off into Coverfly (https://www.coverfly.io https://www.coverfly.io), which we sell to film festivals to manage their screenplay contests.
Between the 2 products (which use the same codebase), we've tripled in size every year. $27k in 2014, $80k in 2015, and we're projecting to do $250k+ in revenue this year. Hoping to do $1m in 2017.
For marketing: affiliate programs, paid SEO, organic SEO, Facebook, Twitter, cold calling, sponsoring events with writers
- udkl 10y agoWhich marketing channel worked the best for you ? How can you create a 5 page, detailed report for just $65 ? How are you different from a brick-mortar service with a website ?
- sblawrie 10y agoOf those, Paid SEO's worked the best, but I forgot to mention we also pay for email blasts to subscribers of other screenwriting related blogs and services, and that's really been the most effective. 5 pages of notes takes a reader roughly 3 hours, and there are plenty of people in Hollywood happy to make $15/hr working from home during their downtime. I'm not sure I follow your last question - it wouldn't make a lot of sense for a script coverage company to have a brick and mortar store.