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I'm not sure why JC keeps harping on the unique visitors number. More uniques = less commitment to the product. Unique visitors are people who search, click, l
by fnid2 17y ago
I'm not sure why JC keeps harping on the unique visitors number. More uniques = less commitment to the product. Unique visitors are people who search, click, leave. How are you going to build revenue off people who don't care about your product?
How long do those unique visitors visit? When I accidentally click a mahalo link, my instant reaction is to hit the back button, yet, I'm one of those numbers he's using to justify his business model.
Unique visitors is essentially irrelevant. If a unique doesn't stick around long enough to see or click on an ad, what's it matter?
- axod 17y ago>> "Unique visitors are people who search, click, leave. " You missed the vital ingredient ;) * search * click * don't find what they wanted * <B>Click on adverts</b>
- fnid2 17y agoOkay, that makes more sense, but it's not admirable in anyway and it's not something I would invest in. 37s has a tiny fraction of mahalo's uniques, but I can imagine it having more revenue and more potential.
- axod 17y agoI think it's a grey area :/ It's all about how much value/content you're adding, and whether those users would have been able to find those adverts without your help.