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According to their terms, Google can cancel any account at any time without having to offer an explanation. They also have a history of not replying to publishe

According to their terms, Google can cancel any account at any time without having to offer an explanation. They also have a history of not replying to publisher problems at all. The whole 'Official' Adsense forum is run by volunteers and it's near impossible to speak to a real person. Even if they are hacked and thousands of accounts are cancelled I don't think Google will respond. I would so, so love to see a big player start a modern Adsense alternative.

tluyben2 10y ago
This is all true and everyone has been crying for alternatives for > 10 years but nothing at all has appeared. The rest is just worse as far as I know (I got out of that stuff 5 years ago). Would love to hear there is something else, but uncooperative, trigger happy (fraud; people clicked your ads, account closed, no further communication) Google. For a new company, after some research into alternatives, I would probably still use them... Have to...
oneloop 10y ago
Aren't people like Appnexus and Openx alternatives? What am I missing?
- chewxy 10y ago
  Appnexus is a RTB platform and a DSP (and a whole lot of other things they do). OpenX is/was an exchange and is generally the #1 place for buying/selling dodgy af traffic. Neither does what Adsense does per se. What Adsense does is it reads the content of the page, and loads relevant ads from from its database of ads (things people put in adwords) and from GDN (also things people put in AdWords, and DBM, only they're pictures). The GDN bit has always been a bit icky IMO. So, no, they aren't alternatives. Chiticka and others WERE alternatives, but there was a quality control issue (also supply side issues, because Google is a HUGE brand) which led to their eventual demise and/or pivots to waaaay dodgier practices like popunders.
  - djhn 10y ago
    Since you seem to know the industry well, what are the top resources (of any kind) to study the current state of online advertising for an advanced audience? Both from the technical side, and from the advertiser's business side. At a level that you would ideally know and learn if you were working as an executive in the industry.
    - x0x0 10y ago
      I actually wrote a 10 page article on this for an internal audience. If people are interested I could clean it up and post it somewhere. Otherwise, the knowledge is scattered over blogs, ad exchanger, etc.
      - djhn 10y ago
        That would be great! I'd be happy with any version, email is in my profile.
      - angry-hacker 10y ago
        I'm interested. Please let me know if you publish it. Trying to get a better understanding about the industry, but the information is hard to find or scattered all over the Web.
    - pramodbiligiri 10y ago
      I don't know if these will bring you to the level of an executive in the industry, but they offer good introductions: - Targeted by Mike Smith https://www.amazon.com/dp/B00KVO2CGU/ref=dp-kindle-redirect?_encoding=UTF8&btkr=1 https://www.amazon.com/dp/B00KVO2CGU/ref=dp-kindle-redirect?... - Google publishes a lot of material https://www.thinkwithgoogle.com/topics/advertising.html https://www.thinkwithgoogle.com/topics/advertising.html - this is the website of one of the main industrial bodies in advertising http://www.iab.com/insights/?topic=global/ http://www.iab.com/insights/?topic=global/
    - manigandham 10y ago
      Wrote this quora answer on resources for learning about the adtech landscape: https://www.quora.com/What-are-the-best-resources-to-learn-about-the-ad-tech-landscape/answer/Mani-Gandham https://www.quora.com/What-are-the-best-resources-to-learn-a...
- eknkc 10y ago
  As far as I can tell, all alternatives have either lower revenues or the shittiest ads ever.
  - pg_is_a_butt 10y ago
    As far as i can tell, you could create your own ad platform and procure your own advertisers with quality ads. you are all the shittiest.
  - webtechgal 10y ago
    Spot on!!! > all alternatives have either lower revenues or the shittiest ads ever or both...
- daminimal 10y ago
  Also, there is a smaller alternative called Adcash that won many business awards in Estonia last year.
elorant 10y ago
The only one who could run an AdSense alternative is Facebook. I'd love to see them going that way but I seriously doubt they'd bother. There's too much friction to support such a platform and with ad blockers gaining traction it might become unsustainable pretty soon.
- ungzd 10y ago
  Facebook is against web outside Facebook.
  - mau 10y ago
    https://developers.facebook.com/docs/audience-network https://developers.facebook.com/docs/audience-network FB Audience Network is already in Beta for Mobile Web [1], they might investigate to expand this business for Desktop Web too. [1] https://developers.facebook.com/docs/audience-network/mobileweb https://developers.facebook.com/docs/audience-network/mobile...
    - spiderfarmer 10y ago
      They should.
  - SN76477 10y ago
    Yep, Facebook do not want you on the internet, they want you on Facebook. It is atrocious.
    - coderdude 10y ago
      It's getting hard to tell the difference between sarcasm and real opinions on here.
      - pc86 10y ago
        Let's not forget folks, a company wanting you to use its platform is "atrocious" now.
Donzo 10y ago
It appears that these accounts were closed for inactivity: https://productforums.google.com/forum/m/#!topic/adsense/hy0cCKvnR90 https://productforums.google.com/forum/m/#!topic/adsense/hy0...

tluyben2 10y ago

This is all true and everyone has been crying for alternatives for > 10 years but nothing at all has appeared. The rest is just worse as far as I know (I got out of that stuff 5 years ago). Would love to hear there is something else, but uncooperative, trigger happy (fraud; people clicked your ads, account closed, no further communication) Google. For a new company, after some research into alternatives, I would probably still use them... Have to...

oneloop 10y ago

Aren't people like Appnexus and Openx alternatives? What am I missing?

chewxy 10y ago
Appnexus is a RTB platform and a DSP (and a whole lot of other things they do). OpenX is/was an exchange and is generally the #1 place for buying/selling dodgy af traffic. Neither does what Adsense does per se. What Adsense does is it reads the content of the page, and loads relevant ads from from its database of ads (things people put in adwords) and from GDN (also things people put in AdWords, and DBM, only they're pictures). The GDN bit has always been a bit icky IMO. So, no, they aren't alternatives. Chiticka and others WERE alternatives, but there was a quality control issue (also supply side issues, because Google is a HUGE brand) which led to their eventual demise and/or pivots to waaaay dodgier practices like popunders.
- djhn 10y ago
  Since you seem to know the industry well, what are the top resources (of any kind) to study the current state of online advertising for an advanced audience? Both from the technical side, and from the advertiser's business side. At a level that you would ideally know and learn if you were working as an executive in the industry.
  - x0x0 10y ago
    I actually wrote a 10 page article on this for an internal audience. If people are interested I could clean it up and post it somewhere. Otherwise, the knowledge is scattered over blogs, ad exchanger, etc.
    - djhn 10y ago
      That would be great! I'd be happy with any version, email is in my profile.
    - angry-hacker 10y ago
      I'm interested. Please let me know if you publish it. Trying to get a better understanding about the industry, but the information is hard to find or scattered all over the Web.
  - pramodbiligiri 10y ago
    I don't know if these will bring you to the level of an executive in the industry, but they offer good introductions: - Targeted by Mike Smith https://www.amazon.com/dp/B00KVO2CGU/ref=dp-kindle-redirect?_encoding=UTF8&btkr=1 https://www.amazon.com/dp/B00KVO2CGU/ref=dp-kindle-redirect?... - Google publishes a lot of material https://www.thinkwithgoogle.com/topics/advertising.html https://www.thinkwithgoogle.com/topics/advertising.html - this is the website of one of the main industrial bodies in advertising http://www.iab.com/insights/?topic=global/ http://www.iab.com/insights/?topic=global/
  - manigandham 10y ago
    Wrote this quora answer on resources for learning about the adtech landscape: https://www.quora.com/What-are-the-best-resources-to-learn-about-the-ad-tech-landscape/answer/Mani-Gandham https://www.quora.com/What-are-the-best-resources-to-learn-a...
eknkc 10y ago
As far as I can tell, all alternatives have either lower revenues or the shittiest ads ever.
- pg_is_a_butt 10y ago
  As far as i can tell, you could create your own ad platform and procure your own advertisers with quality ads. you are all the shittiest.
- webtechgal 10y ago
  Spot on!!! > all alternatives have either lower revenues or the shittiest ads ever or both...
daminimal 10y ago
Also, there is a smaller alternative called Adcash that won many business awards in Estonia last year.

elorant 10y ago

The only one who could run an AdSense alternative is Facebook. I'd love to see them going that way but I seriously doubt they'd bother. There's too much friction to support such a platform and with ad blockers gaining traction it might become unsustainable pretty soon.

ungzd 10y ago
Facebook is against web outside Facebook.
- mau 10y ago
  https://developers.facebook.com/docs/audience-network https://developers.facebook.com/docs/audience-network FB Audience Network is already in Beta for Mobile Web [1], they might investigate to expand this business for Desktop Web too. [1] https://developers.facebook.com/docs/audience-network/mobileweb https://developers.facebook.com/docs/audience-network/mobile...
  - spiderfarmer 10y ago
    They should.
- SN76477 10y ago
  Yep, Facebook do not want you on the internet, they want you on Facebook. It is atrocious.
  - coderdude 10y ago
    It's getting hard to tell the difference between sarcasm and real opinions on here.
    - pc86 10y ago
      Let's not forget folks, a company wanting you to use its platform is "atrocious" now.

Donzo 10y ago

It appears that these accounts were closed for inactivity: https://productforums.google.com/forum/m/#!topic/adsense/hy0cCKvnR90 https://productforums.google.com/forum/m/#!topic/adsense/hy0...