I was just reading up on that today. Here's a link that gives you more links to useful articles: http://www.balsamiq.com/blog/2008/08/05/startup-marketing-advic

I was just reading up on that today. Here's a link that gives you more links to useful articles: http://www.balsamiq.com/blog/2008/08/05/startup-marketing-advice-from-balsamiq-studios/ http://www.balsamiq.com/blog/2008/08/05/startup-marketing-ad... The standout advice for me seems to be * show how useful your service is (as Geea says too) * make it easy to be written about - prepare a press kit * be genuine, cultivate relationships, and don't be a wh*ring spammer Please drop back and let us know what works for you.