Not always: Often there exists a price point where it is more profitable to sell less than 100% at a larger price point instead of lowering the price until you

Not always: Often there exists a price point where it is more profitable to sell less than 100% at a larger price point instead of lowering the price until you can sell everything. At this point the question is what to do with the rest supply. Physically dumping it is one option that might not be legal. Selling it to another market[0] may net you a small profit on top of the already good profit of the amount sold at the optimal price point. [0]: this might be another country or even as white label to local distributors. (Source: farming school economics. : )