"Software is eating the world." Every company is a tech company now. If you are a retailer you want to have a website. You want to do shopping cart analysis. Yo

"Software is eating the world." Every company is a tech company now. If you are a retailer you want to have a website. You want to do shopping cart analysis. You want to analyse what products and what quantities to stock. Once you reach scale and you want to keep an edge you need to build your own software. I used to ask the time see job ads for Wal-Mart Labs. Why would this be different for any other company?