".. the central issue in every trademark infringement case is the likelihood of consumer confusion" - https://apps.americanbar.org/litigation/committees/intelle

".. the central issue in every trademark infringement case is the likelihood of consumer confusion" - https://apps.americanbar.org/litigation/committees/intellectual/roundtables/0506_outline.pdf https://apps.americanbar.org/litigation/committees/intellect... The content could certainly be infringing and there's little safe harbour for an ISP.