Have you tried the Google Analytics Benchmarking feature: http://analytics.blogspot.com/2008/03/benchmarking-now-available-plus.html http://analytics.blogspot.c

Have you tried the Google Analytics Benchmarking feature: http://analytics.blogspot.com/2008/03/benchmarking-now-available-plus.html http://analytics.blogspot.com/2008/03/benchmarking-now-avail... It's pretty neat. It will give you a fair idea of where your website stands comparatively.