4 ms·
On visual design, if you don't have a visual designer you are simply asking someone who is not a designer to do it instead. You're fooling yourself if you think
by tensor 10y ago
On visual design, if you don't have a visual designer you are simply asking someone who is not a designer to do it instead. You're fooling yourself if you think you are somehow not doing it.
Having a designer on board from day one in no way means that you can't experiment. In fact, a good designer would have told you about many of your other recommendations such as "user research is important."
I'd replace 9 with "Not taking design seriously."
- CraigUX 10y agoI do think design is important. And not just based on opinion, it's documented well by the nngroup here:(https://www.nngroup.com/articles/halo-effect https://www.nngroup.com/articles/halo-effect) My point was there is a time to dedicate towards visual design and taking advantage of the positive effect it has, but it's not in an early stage. But I'm 100% talking about visual design. Polish. Not User Experience design. I put them in two different categories. Maybe I should include that if you're resources are limited, get a UX Designer as opposed to a Visual Designer/Branding person.