I think you'd have to make the product appealing to kids. For example, someone built what is essentially an ipod for kids, but based inside a teddy bear http:

I think you'd have to make the product appealing to kids. For example, someone built what is essentially an ipod for kids, but based inside a teddy bear http://www.iteddy.com http://www.iteddy.com Music devices inside stuffed animals isn't new. I (still) have a stuffed frog toy somewhere in my shed that contains a radio in its chest I received as an infant 27 years ago. I suspect if you could build interactive applications embedded within a toy, you'd have a winner, especially if a parent could expand the applications on it. Could you imagine an interactive teddy with its own app store powered by something like fisher price or hasbro?