They appear to operate at scale but they dont, at least not when compared to the major national chains. El Super has 40 stores in California and a few hundred m

They appear to operate at scale but they dont, at least not when compared to the major national chains. El Super has 40 stores in California and a few hundred more in Latin America whereas Safeway and Kroger have about 2500 stores each, in a market that is more picky about the appearance of produce and other factors not relevant to most other markets. El Super, Superior, Superking, etc also source their products differently and there can be huge variation between stores depending on the neighborhood socioeconomics.l