He wants to take over pizza delivery industry but charges $18 for a pizza? Dominoes charges something like $10 for 2 mediums. The pizza delivery market is abo

He wants to take over pizza delivery industry but charges $18 for a pizza? Dominoes charges something like $10 for 2 mediums. The pizza delivery market is about acceptable quality, fast delivery, and low prices. Is he doing the elon musk strategy, where eventually he will undercut dominoes on price?