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This blog entry fails to point out the most important indicator i see there. Look at the graph. iPhone -> top sales, Droid -> top sales, Nexus One -> not much.

by buster 17y ago

This blog entry fails to point out the most important indicator i see there. Look at the graph. iPhone -> top sales, Droid -> top sales, Nexus One -> not much. The most striking difference between iphone, droid and nexus one? iPhone and droid had huge marketing campaigns, whereas nexus one only appeared in some tech blogs but wasn't perceived by the population at all. I don't have figures to back that up, but to me it just looks like whoever does the most and best marketing wins. And apple is probably the outstanding company in terms of marketing. What i know from personal experience: people looking for a new mobile know (of course) about the iPhone, they also know about the Droid. But they never heard of the Nexus One. Heck, i don't even know which brand to tell them. Googlephone? Nexus One?

whalesalad 17y ago
Exactly. The Droid had a HUGE campaign from Verizon behind it to compete with the iPhone. The iPhone was hyped since it's announcement at Macworld 6 months prior to it's release, plus had, again, the power of AT&T behind it. Google decided to do things in favor of the customer (not the big huge cell companies) and sell the Nexus One unlocked. It's now on AT&T's 3G network, and soon coming in a CDMA fashion to Verizon. I'd be interested to see the actual profit from the big cell companies from their sales, minus all the marketing efforts. Verizon hit it pretty hard with all of their "Droid Does" commercials. The Nexus, to me, is going to quickly become a thorn in every phone companies' side. All the phone companies have right now is their product differentiation. Lately they seem to be attacking each other on their network quality, but for the most part it's "I'm going with XYZ because they have ABC device that I prefer to your device on other-network". The N1 will shortly be available on any network, the consumer will have the power!
- rimantas 17y ago
  plus had, again, the power of AT&T behind it. Yeah, and nobody has heard about that company, how is it… Google!

by buster 17y ago

whalesalad 17y ago

Exactly. The Droid had a HUGE campaign from Verizon behind it to compete with the iPhone. The iPhone was hyped since it's announcement at Macworld 6 months prior to it's release, plus had, again, the power of AT&T behind it. Google decided to do things in favor of the customer (not the big huge cell companies) and sell the Nexus One unlocked. It's now on AT&T's 3G network, and soon coming in a CDMA fashion to Verizon. I'd be interested to see the actual profit from the big cell companies from their sales, minus all the marketing efforts. Verizon hit it pretty hard with all of their "Droid Does" commercials. The Nexus, to me, is going to quickly become a thorn in every phone companies' side. All the phone companies have right now is their product differentiation. Lately they seem to be attacking each other on their network quality, but for the most part it's "I'm going with XYZ because they have ABC device that I prefer to your device on other-network". The N1 will shortly be available on any network, the consumer will have the power!

rimantas 17y ago
plus had, again, the power of AT&T behind it. Yeah, and nobody has heard about that company, how is it… Google!