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So by your logic, nobody can ever legitimately apologize for something or change their behavior without being disingenuous. Everybody loses, no matter what they

• 15charlimit 10y ago
  If the individual or company in question has a lengthy, well documented history of always taking the worst (from a consumer/privacy perspective) possible path? Then no, no they don't get a free "oh, no problem, it's okay" card when they grudgingly backpedal after a particularly terrible decision blows up in their face.
• bradjohnson 10y ago
  No, it takes longer to earn trust than distrust. A continued demonstration that facebook has the consumer's best interests in mind might earn trust, but a quick response to backlash doesn't mean all is forgiven. It is a step in the right direction, though.
• stale2002 10y ago
  They don't lose no matter what they do. Them changing course should mean that they receive LESS backlash. But not no backlash. Thus, their situation goes from "really terrible PR problem" to "moderately bad PR problem". If they didn't want the PR problem, then they shouldn't have tried to screw over consumers in the first place. Trust has been broken, and if they want that trust back they need to build it up over time by consistently making good decisions that don't hurt consumers.
• JoshTriplett 10y ago
  No, not at all. But as another response noted, trust is a lot easier to lose than to regain. A clear statement about the matter can help a bit. Active steps to make the ecosystem less proprietary would help as well. That would help turn the message from "sorry we got in trouble" to "sorry we made a mistake, here's what we learned and what we're doing to fix it".