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Is that an action that typically appears in filmed car advertising?

by theoh 10y ago

jessriedel 10y ago
It's fairly common. Think the successful male stepping out of the car and greeting his attractive wife.
- alkonaut 10y ago
  Very specific to different cultures I think. I was very surprised when I visited the US and noticed cars being marketed towards men with attributes like "tough" etc. In Scandinavia it's always practical/classy/stylish or humorous. It would be impossible to market a car with some rock music and a man appearing successful by having an attractive wife (maybe just maybe if the woman was driving)
  - jessriedel 10y ago
    That's kind of beside the point. Whatever the cultural difference, there are plenty of European car ads that feature shots of people in the car, or entering/exiting it.
    - theoh 10y ago
      I was able to confirm it by watching a "top 10" of car ads on Youtube. https://www.youtube.com/watch?v=eekrb4wJl-k https://www.youtube.com/watch?v=eekrb4wJl-k The ad "tall girl" (Volkswagen, 2013) has a shot where a man exits a small car and is effectively measured against the car and even the frame (his head is cropped when he straightens up). The idea is that it shows that, after a string of shorties, she's about to meet someone who is tall enough for her. Interestingly the first ad in that Youtube video is the animated dancing robot Citroen C4 from 2005 -- entirely CG. There's also a full scale model car made out of cake, and other humorous tricks. Not a lot of potential roles for the Blackbird. Another collection of ads (top 10) starts with a VW car driving along with a dog with his head out the window. I think that would pose similar problems for the Blackbird methodology. https://www.youtube.com/watch?v=tuXJwR7SKok https://www.youtube.com/watch?v=tuXJwR7SKok It's quite possible that witty art direction and the whole VR/environment mapping/mass customization agenda of the Blackbird are products of two groups of people who just don't intersect in reality.

Is that an action that typically appears in filmed car advertising?

by theoh 10y ago

Is that an action that typically appears in filmed car advertising?

jessriedel 10y ago

It's fairly common. Think the successful male stepping out of the car and greeting his attractive wife.

alkonaut 10y ago
Very specific to different cultures I think. I was very surprised when I visited the US and noticed cars being marketed towards men with attributes like "tough" etc. In Scandinavia it's always practical/classy/stylish or humorous. It would be impossible to market a car with some rock music and a man appearing successful by having an attractive wife (maybe just maybe if the woman was driving)
- jessriedel 10y ago
  That's kind of beside the point. Whatever the cultural difference, there are plenty of European car ads that feature shots of people in the car, or entering/exiting it.
  - theoh 10y ago
    I was able to confirm it by watching a "top 10" of car ads on Youtube. https://www.youtube.com/watch?v=eekrb4wJl-k https://www.youtube.com/watch?v=eekrb4wJl-k The ad "tall girl" (Volkswagen, 2013) has a shot where a man exits a small car and is effectively measured against the car and even the frame (his head is cropped when he straightens up). The idea is that it shows that, after a string of shorties, she's about to meet someone who is tall enough for her. Interestingly the first ad in that Youtube video is the animated dancing robot Citroen C4 from 2005 -- entirely CG. There's also a full scale model car made out of cake, and other humorous tricks. Not a lot of potential roles for the Blackbird. Another collection of ads (top 10) starts with a VW car driving along with a dog with his head out the window. I think that would pose similar problems for the Blackbird methodology. https://www.youtube.com/watch?v=tuXJwR7SKok https://www.youtube.com/watch?v=tuXJwR7SKok It's quite possible that witty art direction and the whole VR/environment mapping/mass customization agenda of the Blackbird are products of two groups of people who just don't intersect in reality.