Most car sites now allow the end user to customize their car with color, trim & options. I can see this being used to give the end-user a realistic view of what

Most car sites now allow the end user to customize their car with color, trim & options. I can see this being used to give the end-user a realistic view of what the car will look like. Mass customization of cars is increasingly possible with high-end 3D printers and tech like this may allow you to insert your own idea of what your car will look like into a Hollywood style commercial. At the end of the day, car commercials already show people drifting around corners and skidding to a stop. Realistic commercials of cars stuck in traffic isn't going to move any units.