Labeling products with "natural" has resulted in 40 billion in food sales for times with that have the label. https://www.washingtonpost.com/news/wonk/wp/2014/0

Labeling products with "natural" has resulted in 40 billion in food sales for times with that have the label. https://www.washingtonpost.com/news/wonk/wp/2014/06/24/the-word-natural-helps-sell-40-billion-worth-of-food-in-the-u-s-every-year-and-the-label-means-nothing/ https://www.washingtonpost.com/news/wonk/wp/2014/06/24/the-w... It is purely marketing.