> It doesn't matter if your company is french, american, italian, brazilian or something else: you really SHOULD write/tweet in english, at least to your custo

> It doesn't matter if your company is french, american, italian, brazilian or something else: you really SHOULD write/tweet in english, at least to your customers/clients. I know lots of companies (for example for mechanical engineering in Germany) where the customers strongly prefer it if they are written to in their native language (in this case German). No, really: Some companies learnt it the really hard way why they shouldn't try to advertize in English in Germany, see for example this German article: http://www.spiegel.de/unispiegel/wunderbar/denglisch-in-der-werbung-komm-rein-und-finde-wieder-raus-a-310548.html http://www.spiegel.de/unispiegel/wunderbar/denglisch-in-der-... (TLDR: The uneducated classes misundertand the slogans in really funny ways).