That problem is entirely disconnected from the concept of IP. Draconian enforcement would kill Internet virality, not enable anybody to make money from it. The

That problem is entirely disconnected from the concept of IP. Draconian enforcement would kill Internet virality, not enable anybody to make money from it. The real problem is to incentivize payment. As Valve says, piracy is a service problem. First your service must be wanted, then it must be valuable enough to pay for, and payment has to be easy too.