I was attempting to remove risk from a niche of the real estate funding market while providing small funds with more access to capital. Ultimately there was on

I was attempting to remove risk from a niche of the real estate funding market while providing small funds with more access to capital. Ultimately there was only weak demand for what I was providing. The switching cost from the way they were currently doing business was not overshadowed by what we were providing. I am happy to provide a more lengthy explanation if you are in that space. Just email me.