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Oh buzzwords... We've been discussing Google BigQuery as serverless lately. It's a nice succinct way of saying "fully-managed" + "no-ops" + "no resource deploy

by vgt 10y ago

Oh buzzwords... We've been discussing Google BigQuery as serverless lately. It's a nice succinct way of saying "fully-managed" + "no-ops" + "no resource deployment" + "seamless scaling" + "separation of storage and compute" + "deployed regionally" + etc. Some customers talk about BigQuery as "Data Center is the Database". So these buzzword help describe what BigQuery is and how it is different from other analytics services and technologies. In any case, if a buzzword helps get across some meaning, sure, go for it. Folks just get carried away :) (work on BigQuery)

gaius 10y ago
In the 1970s this was called the mainframe bureau...
cbd1984 10y ago
Eh, literally everything can be a buzzword. "Email" has been a buzzword in the past, as has "Internet" and "mobile phone" and so on.
- tete 10y ago
  Eh, no. Actually they weren't. A mobile version of a phone makes as much sense as electronic mail. Cause that is what it is. It's not like web 2.0 which isn't a newer version and also not like serverless when it has servers or cloud which isn't a cloud. Btw. this isn't about how new it is. Just look at stuff from the 90s. The terms they also didn't stick. Also those things had a specific well defined meaning. Like again web 2.0 didn't. User created content, Ajax, etc. all surround that. Not saying buzzwords can't become meaningful, but they are still buzzwords. Also they still are wrong when they are something like serverless, which is just plain wrong.