I disagree. In my case my bias towards products I have bought before (and that were good) is much stronger than brand name recognition. Therefore if I didn't al

I disagree. In my case my bias towards products I have bought before (and that were good) is much stronger than brand name recognition. Therefore if I didn't already buy products from their brand anyway then I probably won't in future either. But maybe we are talking about different areas of daily life or I am grossly underestimating the power of ads on me. So feel free to present examples or evidence to the contrary. Edit: There is also of course the large fraction of ads that simply cannot influence me in any way, because I simply don't buy products from those categories (lotteries, terrible AAA games, etc.).