It's good engineering. Obviously right. The name is BS. Making one change at a time is universal engineering practice. Who names that? Marketers. Or "mayb

It's good engineering. Obviously right. The name is BS. Making one change at a time is universal engineering practice. Who names that? Marketers. Or "maybe Tick Tock" originated as a slogan for management. Which would've been a pretty cool hack, come to think about it. Keep the MBAs away from your functioning process by giving it a cool name and telling them it's a company secret.