There is going to be some reluctance to download a new app. If you can get tons of VC money, and you can pour it into marketing, you can get people to download

There is going to be some reluctance to download a new app. If you can get tons of VC money, and you can pour it into marketing, you can get people to download your app. But I think user adoption is just that much easier if all they have to do is open up your mobile web app in their phones browser. You could always build the app later after you have gotten the traction and growth.