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There was also the antenna issue on the iPhone 4, which was patched by giving away the free bumper cases and redesigning with the iPhone 4s. One would call a de

There was also the antenna issue on the iPhone 4, which was patched by giving away the free bumper cases and redesigning with the iPhone 4s. One would call a design issue with all iPhone 4 models an "entire generation", no?

eridius 10y ago
The bumper cases weren't given away because Apple did something wrong, they were given away to try and counter the bad PR that other companies were drumming up. The antenna "issue" that the iPhone 4 had was also an "issue" for every other smartphone.
- FireBeyond 10y ago
  That's not true. If you went into an Apple Store, you were told it was for possible effects with signal strength. This was easily demonstrable, and lead to Jobs' infamous "You're holding it wrong" deflection. To say that nothing was wrong and Apple was just managing PR from those pesky other companies badmouthing it is... the RDF in effect.
  - eridius 10y ago
    Sure, the bumper cases helped, because they moved your hand away from the antenna area. But bumper cases would also help every other smartphone. It was provably not an issue specific to Apple and affected all brands (often to a larger extreme than the iPhone), but there's not much press value in pointing out a common problem for all smartphones whereas there is a lot of press value in manufacturing negative stories about Apple. The only reality distortion field in effect here is the one that causes everybody to intentionally ignore the fact that every other smartphone had the same problem, and refuse to even acknowledge that fact when other people point it out.
  - snowwrestler 10y ago
    The free bumper program started in July 2010 and ended in October 2010. The iPhone 4 then sold for 3 more years without free bumpers. It was a PR program.
snowwrestler 10y ago
No, the iPhone 4 sold extremely well, and so did the 4s, which had the same hardware design. Edit to add: I had a 4 sans bumper for 2 years and it worked great.

eridius 10y ago

The bumper cases weren't given away because Apple did something wrong, they were given away to try and counter the bad PR that other companies were drumming up. The antenna "issue" that the iPhone 4 had was also an "issue" for every other smartphone.

FireBeyond 10y ago
That's not true. If you went into an Apple Store, you were told it was for possible effects with signal strength. This was easily demonstrable, and lead to Jobs' infamous "You're holding it wrong" deflection. To say that nothing was wrong and Apple was just managing PR from those pesky other companies badmouthing it is... the RDF in effect.
- eridius 10y ago
  Sure, the bumper cases helped, because they moved your hand away from the antenna area. But bumper cases would also help every other smartphone. It was provably not an issue specific to Apple and affected all brands (often to a larger extreme than the iPhone), but there's not much press value in pointing out a common problem for all smartphones whereas there is a lot of press value in manufacturing negative stories about Apple. The only reality distortion field in effect here is the one that causes everybody to intentionally ignore the fact that every other smartphone had the same problem, and refuse to even acknowledge that fact when other people point it out.
- snowwrestler 10y ago
  The free bumper program started in July 2010 and ended in October 2010. The iPhone 4 then sold for 3 more years without free bumpers. It was a PR program.

snowwrestler 10y ago

No, the iPhone 4 sold extremely well, and so did the 4s, which had the same hardware design. Edit to add: I had a 4 sans bumper for 2 years and it worked great.