But tech industry salaries are inflated in lockstep. The rule of thumb is 30% of your income for rent, which is appropriate for $100k+ entry-level salaries. Als

But tech industry salaries are inflated in lockstep. The rule of thumb is 30% of your income for rent, which is appropriate for $100k+ entry-level salaries. Also, out of the (admittedly very small and anecdotal) subset of programmers living in SF I've talked to, most have indicated that they live in SF because they like it there, not because it's cheaper than South Bay.