This is a tough one. It's easy to be the expert and point out what will not work. The crux of it is as he states the false advertising, and how many people wi

This is a tough one. It's easy to be the expert and point out what will not work. The crux of it is as he states the false advertising, and how many people will see this and start to use it without knowing what they are doing. However it's hard to separate false advertising, with overconfidence. Maybe they even do not have to be the different things in this context. The author is correct, this is incredibly hard to get right. Without having some experts heavily contributing and steering a project like this (and, by experts, I mean distributed filesystem experts, not just general distributed application knowledge) it is going to be a long uphill battle, fraught with terror. But, who's to say that they won't find that type of collaboration. They may just do that, and they may just pull off making a decent project in some years. But is it hard, hell yes. Is it going to happen as fast as they claim, probably not. Is it a silly idea to build this and not contribute to prior art more? Probably. Is someone a little pissed off about this and taking to the internet to moan about it a bit? Probably. At the end of the day, file systems are hard, and if your job is to deploy, manage, scale, or recover them, you won't just be blindly throwing your petabytes at a brand new project anyways, and if you are, you should be removed from your current position. The type of folks that will be early adopters and contributors won't be putting their banking transactions on it.