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I think you're overestimating this. German-speakers, for example, are proficient in English above the EU average but culturally used to watching exclusively dub
by c3o 10y ago
I think you're overestimating this. German-speakers, for example, are proficient in English above the EU average but culturally used to watching exclusively dubbed content (widely available because their market is big enough to make it profitable), so mainstream audiences surely won't suddenly switch to consuming English content. I would wager that the Nordic countries are probably the only where both high proficiency and high comfort with untranslated content are close to being mainstream.
- izacus 10y agoWhat exactly are you arguing though? That there's "only" 25% english speakers and that they should still be forbidden from being able to BUY english content because not all their countrymen can speak it?!
- c3o 10y agoAh no, I was arguing that "this would destroy our licensing/localization business" arguments are overblown. It would get rid of discrimination and barriers to the single market and also generate some extra cross-border income, but it would not make established business models unworkable overnight.