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I think we are about to enter a post-recording era relatively soon. Recordings are not native to the medium we use to interact with music anymore. It's no surpr
by haywirez 10y ago
I think we are about to enter a post-recording era relatively soon. Recordings are not native to the medium we use to interact with music anymore. It's no surprise that engagement levels are dropping together with the tolerated prices in the market (selling files/access to files containing recordings). The way to upset and bury the current industry will be to create tools that let us move past this 20th century notion of music consumption - imagine for example hosted song projects with interactivity baked in. The next 10 years will be super interesting.
- zer00eyz 10y agoI do agree with your statement about "hosted song projects with interactivity baked in" but I don't think that will displace recordings. I don't think we are headed to a post-recoring era. I think we are entering an era of MORE recording than ever. What used to take a studio, and a bunch of musicians, is now something you can do with a macbook, and a solid mic. The combination of social media (Facebook, twitter, instagram) and distribution platforms (youtube and soundcloud) not only lets one directly distribute but promote, and interact. For a lot of people in the US this means that "startup costs" to be a recording artist today are negligible. On the consumption side, how often do you listen to music while engaged in a visual or physical task? Going for a run, commuting to work, washing the dishes, writing code... all settings where recorded music without interaction is something thats easy to consume.