Crikey's business model comprises a daily email and a monthly bill. They've managed to grow steadily for over a decade, and they complain more about defamation

Crikey's business model comprises a daily email and a monthly bill. They've managed to grow steadily for over a decade, and they complain more about defamation lawsuits than about add blockers. The important news would get covered if every city the size of Melbourne had one of those. The real problem might be that it's advertisers who need lots of reporters; the public doesn't, because there is only so much news that's worth paying to read. The only answer would be to avoid trying too hard to scale.