Look at how fast they're monetizing: https://tctechcrunch2011.files.wordpress.com/2016/05/snapchat-2015-rev.png?w=1250&h=524 https://tctechcrunch2011.files.word

Look at how fast they're monetizing: https://tctechcrunch2011.files.wordpress.com/2016/05/snapchat-2015-rev.png?w=1250&h=524 https://tctechcrunch2011.files.wordpress.com/2016/05/snapcha... (from the article). I'm sure the first half of 2016 has been insane.