We found ours, at all places, at a Lord & Taylor (or Nordstrom can't remember which one now) travelling rug show. List price was $11k, the show had it on "sale"

We found ours, at all places, at a Lord & Taylor (or Nordstrom can't remember which one now) travelling rug show. List price was $11k, the show had it on "sale" for $4k we took advantage of a combined holiday sale and some other discounts (we signed up for a store credit card to get another 15% off of our first purchase) and after all the discounts stacked ended up paying around $2k. Internet prices put it at similar rugs at between $6k-$12k. Home Depot and a few other places have similar traveling rug shows. Harder to haggle at those vs. a rug store, but I feel like you get fairer pricing. The store "Homegoods" in the U.S. also has a rug section that will on occasion stock hand-made rugs at very good prices. I would personally avoid the dedicated dealers as they'll pump up the price and take advantage of uninformed consumers. Definitely worth it to study up a little on what contributes to pricing variability in rugs (location, material, knot density, etc.) If you travel, I've seen very good prices in and around the middle east (sounds obvious, but hey)