A lot of sites/services start for a laugh, and/or because the people who start it assume/hope there'll be some way of making money from it when it gets popular.

A lot of sites/services start for a laugh, and/or because the people who start it assume/hope there'll be some way of making money from it when it gets popular. For a few, this is true. Some go dark, some give up, some sell up. It's up to them I guess.