4 ms·
It dilutes link juice--a subdomain is viewed as a separate site. Putting your blog as a subdirectory helps to build the authority of your main domain.
by minouye 17y ago
It dilutes link juice--a subdomain is viewed as a separate site. Putting your blog as a subdirectory helps to build the authority of your main domain.
- qeorge 17y agoYes, this is it. If you host your blog on blog.mydomain.com your main site won't receive the full benefit of the inbound links. Side note: sometimes this is desired. For instance, one domain can only occupy 2 slots in a SERP, but each subdomain can take 2 more slots. So in theory, you could take up an entire results page with your main domain and 4 subdomains.