Try reading The Hard Thing About Hard Things and not rolling your eyes the 10th time Horowitz brags about hiring the best of the best of the best. If you took

Try reading The Hard Thing About Hard Things and not rolling your eyes the 10th time Horowitz brags about hiring the best of the best of the best. If you took him literally no other company stood a chance against him since he had a lock on all of Silicon Valley's top talent. Perhaps it builds the perception in those hired they are in fact the best.